Core Media

Media Strategy + Turnkey Ad Buying

CORE’s media team specializes in media strategy for residential, rental, and commercial projects. With 30+ years of real estate experience in Canada and the U.S., we provide turnkey ad buying to ensure your campaigns reach the right audience at the right time.

Strategic Media Buying for Real Estate

CORE Media maximizes media budgets with multi-channel strategies tailored to buyers, renters, and investors across:

Digital Media:

Paid Social (Meta), Programmatic/Display, PPC/Search, Retargeting, and Geo-Targeted.

Traditional Media:

Print, Out-of-Home (OOH), Radio, and TV placements.

Real-Time Reporting + Optimization

Live data dashboards across multiple channels provide complete insight into campaign spending and performance, allowing for real-time tracking and adjustment. Unlike traditional reporting, our system shows what’s happening now, empowering data-driven decisions in real-time, leveraging:

Performance Tracking:

Transparent reporting on engagement and ROI.

Multi-Channel Insights:

Track key metrics across all campaign components.

Market Comparables:

Compare campaign performance to local industry data.

Lead Conversion

Leverages new and existing lead sources and converts them to 2-way sales conversions - outperforming traditional follow-ups by 4x to 6x, ensuring no lead is left unengaged with:

Speed-to-Lead:

Engages leads within 60 seconds – faster response means higher conversions.

High-Intent Prospect Focus:

Eliminate cold calls to unqualified leads.

Automated & Personalized Lead Nurturing:

Every lead opportunity is maximized.

Seamless CRM Integration:

Works with your existing workflow.

Lead Generation

Focused on engaging and generating leads, live data and frontline sales floor feedback, CORE Media creates integrated digital campaigns with:

Targeted Messaging:

Multiple messages target multiple targets simultaneously - quickly identifying the richest lead sources.

High-Frequency Campaigns:

Getting your message seen by our audience every time they go online.

Progressive Campaigns:

Continually optimize campaigns by split-testing based on real-time data.